OPtion APP

“OPtion app, the next generation of social media that focus on Gen Z & Creators.

“OPtion app, the next generation of social media that focus on Gen Z & Creators.

“OPtion app, the next generation of social media that focus on Gen Z & Creators.

“OPtion app, the next generation of social media that focus on Gen Z & Creators.

Research

Research

Research

Branding

Branding

Branding

Structure ideas

Structure ideas

Structure ideas

UX Design

UX Design

UX Design

UI Design

UI Design

UI Design

Prototype

Prototype

Project Process

Project Process

Project Process

This project process outlines the key phase and milestones involved in designing the OPtion social community app. It ensures an organized workflow clear objectives, and timely delivery.

This project process outlines the key phase and milestones involved in designing the OPtion social community app. It ensures an organized workflow clear objectives, and timely delivery.

Research

Research

Users Examine

Users Examine

UX Stage

UX Stage

Wire Frame

Wire Frame

User Flow

User Flow

Design System

Design System

UIUX Design

Final UI Design

Final UI Design

Colors

Hex

#FFFFFF

Hex

#7D7D7D

Hex

#1D1D1D

Hex

#4F36ED

Our design process

Our design process

No OPtion, No Choice !

No OPtion, No Choice !

No OPtion, No Choice !

From user research to analysing competitors and market trends to identify opportunities innovative solutions.

From user research to analysing competitors and market trends to identify opportunities innovative solutions.

From user research to analysing competitors and market trends to identify opportunities innovative solutions.

Jocelyn

Jocelyn

28 Years old, Illustrator, Taipei

28 Years old, Illustrator, Taipei

Pain Points

Pain Points

A feature to track topics is required.


A platform that can properly categorize and showcase creators' works, whether images, videos, or text.


Creators who are not influencers or celebrities can also generate traffic through a single topic.


Creators need a more streamlined interface to operate complex features more intuitively.

A feature to track topics is required.


A platform that can properly categorize and showcase creators' works, whether images, videos, or text.


Creators who are not influencers or celebrities can also generate traffic through a single topic.


Creators need a more streamlined interface to operate complex features more intuitively.

Research

Research

The foundation of this project began with extensive research to deeply understand the needs and expectations of users.

This phase involved conducting surveys.


User interviews and analyzing existing user behavior data. Additionally we reviewed industry reports and trends to identify challenges faced by Gen Z and creators.

The foundation of this project began with extensive research to deeply understand the needs and expectations of users.

This phase involved conducting surveys.


User interviews and analyzing existing user behavior data. Additionally we reviewed industry reports and trends to identify challenges faced by Gen Z and creators.

Design

Design

The design phase focused on creating an intuitive and visually appealing user interface that simplified complex social product features for users. We aimed for a clean and user-friendly aesthetic that aligned with interactive creators.

The design phase focused on creating an intuitive and visually appealing user interface that simplified complex social product features for users. We aimed for a clean and user-friendly aesthetic that aligned with interactive creators.

60%

60%

UIUX design

UIUX design

37%

37%

Wireframe

Wireframe

30%

30%

UI Kit

UI Kit

Iconography

Iconography

Iconography

Iconography is essential in design as it provides quick, visual cues that enhance user experience by simplifying complex information.

Icons serve as universal symbols that break language barriers, making interfaces more intuitive and accessible to a global audience.

Iconography is essential in design as it provides quick, visual cues that enhance user experience by simplifying complex information.

Icons serve as universal symbols that break language barriers, making interfaces more intuitive and accessible to a global audience.

Component

Component

Component

Design components are modular, reusable building blocks in UIUX design. I design over 300+ components for this project.

Design components are modular, reusable building blocks in UIUX design. I design over 300+ components for this project.

Edit New Topic Flow

Edit New Topic Flow

Edit New Topic Flow

A clean and user-friendly interface enables users to add topics with more intuitive actions.

A clean and user-friendly interface enables users to add topics with more intuitive actions.

Portofolio

Portofolio

Portofolio

An intuitive portofolio interface clearly displays personal topic history and collections.

An intuitive portofolio interface clearly displays personal topic history and collections.

Edit Profile

Topic / Comment Reply

Topic / Comment Reply

Topic / Comment Reply

Comment

Comment

A user-friendly interface that clearly shows who the comment is directed to and what the content says.

A user-friendly interface that clearly shows who the comment is directed to and what the content says.

Change Mode

Change Mode

Change Mode

Auto

Auto

Dark

Dark

Light

Light

Auto

Auto

Dark

Dark

Light

Light

Auto

Auto

Dark

Dark

Light

Light

We’ll adjust your appearance based on your device’s system settings.

We’ll adjust your appearance based on your device’s system settings.

A comprehensive and rich set of social features, providing an excellent platform for Creators and Gen Z to express themselves.

A comprehensive and rich set of social features, providing an excellent platform for Creators and Gen Z to express themselves.

A comprehensive and rich set of social features, providing an excellent platform for Creators and Gen Z to express themselves.

User Testing Resault

User Testing Resault